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User Journeys: A New Way to Engage

Author:
Laurence Tognetti
Published:
June 2, 2025

Chati empowers organizations and professionals with dynamic solutions for hosting virtual, hybrid, and internal events; from webinars and conferences to job fairs and team-building experiences. The Chati team is always rolling out new features to enhance the experience for users and clients, continuously improving how we connect people and power virtual events. 

Now, Chati is proud to offer User Journeys, a new feature designed to boost engagement, provide educational opportunities, and incentivize participation. Here, we highlight the top 10 ways to use User Journeys, showcasing the tools and resources to advance your virtual event experience. 

Event Agenda 

Users can be guided through the event experience by completing agenda items as tasks, including presentations, lounges, and speed networking sessions. For example, spending a specific amount of time listening to a presentation will complete a task. 

Continuing Education Credits 

You can offer continuing education (CE) credits to users with the goal of enabling attendees to enhance their skills while staying current with industry progress. A certificate can be awarded to the user after completion of a webcast and survey. 

Exhibitors 

Exhibitors can discover effective strategies for showcasing their products and services during the event. User Journeys helps them build and strengthen their brand presence and enables them to connect with a targeted audience, including potential clients, employees, and investors, fostering valuable business relationships and growth. 

Simple Courses 

The user-friendly interface enables users to complete simple tasks for a certificate, including posting in a group chat, completing a user profile, viewing a handout, visiting a virtual space, and more. The goal of this journey is to maintain a quick and easy experience while providing lasting knowledge. 

Team Trainings 

Make completing trainings fun and easy to access for your employees, which clients can make mandatory or optional. Journeys help build teamwork skills, task prioritization, career advancement opportunities, collaboration, communication, problem-solving, decision-making, and more. This emphasizes individual and team capabilities with the goal of boosting overall team performance and efficiency. 

Product Launches 

Use Journeys to help attendees learn more about a new product, its features, how to purchase, contact information, and future goals. This enables a company to effectively present a product’s value, reach target audiences, and ensure a successful market impression. 

Sponsor-Guided Journeys 

Help your sponsors enhance your event experience by assigning them tailored engagement journeys designed to maximize their participation and impact. Through this, clients can address issues immediately during the event with the knowledge they gained during this journey. 

Improved Engagement 

Successful virtual events rely on strong engagement. User Journeys provide a strategic framework that encourages attendees through purposeful interaction and structured exploration.  

Certificates of Completion 

Spread the word of your event by awarding certificates of completion for several types of journeys, including attending an event or completing a course, that could be shared on social media and added to a CV or résumé. Chati is proud to offer a variety of templates and variables, enabling flexibility and ease-of-use.  

In-Event Game Tracker 

Along with certificates of completion, a journey’s in-event game tracker provides users with a tracker to monitor completed tasks with potential rewards. This enhances user engagement by offering incentives for completion. 

Written by Laurence Tognetti

Laurence Tognetti is a six-year USAF Veteran with extensive journalism and science communication experience for various outlets. He specializes in space and astronomy and is the author of “Outer Solar System Moons: Your Personal 3D Journey”. Follow him on Twitter and Instagram @ET_Exists.

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